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DTSTART;TZID=America/New_York:20240306T100000
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DTSTAMP:20260524T022219
CREATED:20231009T144109Z
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UID:3637-1709719200-1709726400@www.cfwesternva.org
SUMMARY:NPO CONNECT: Marketing Strategies to Stand Out Above the Noise
DESCRIPTION:RESITER NOW \nLET’S TALK ABOUT : Marketing Strategies to Stand Out Among the Noise \nWe live in a highly complex digital world where we are constantly being inundated with information. In our current environment of overstimulation and overload\, it’s crucial for businesses and organizations to cut through the noise and capture the attention of their target audience effectively. This workshop\, “Marketing Strategies to Stand Out Among the Noise\,” is designed to equip you with the skills and insights needed to create standout marketing campaigns. \nDuring this two-hour workshop\, we will discuss the following marketing strategies to help your business or organization stand out: \n\nYour story: How to develop a strong brand story.\nYour brand: How to effectively communicate your brand story using guidelines that define your brand\, as well as graphics\, copywriting\, content creation\, and the right marketing tools for your business or organization.\nYour audience: How to reach target audiences that are right for your business or organization.\nYour engagement: Tips for measuring engagement\, how and when to refresh marketing materials\, frequency of posting\, and more.\n\nThere will be time for Q&A throughout the workshop and at the end of the presentation. \nREGISTRATION FEE: FREE \nYou do not want to miss this opportunity!  Space is limited\, so register today! \n \nRachael Kesler Palm has more than 20 years of experience in journalism\, marketing\, and fundraising communications. She has previously worked in the for-profit sector and has more than 13 years of nonprofit marketing experience. Rachael currently works as an independent marketing communications consultant\, providing marketing communications services to nonprofits and small businesses. She specializes in content creation\, data-driven marketing strategies\, and strategic communications planning. \nWhen she’s not working\, Rachael teaches yoga and loves to take group fitness classes. She always finds time to bury her nose in a good book and spend time outdoors. Rachael was born in Roanoke\, Va.\, and she spent her childhood in Floyd and Blacksburg\, Va. Rachael now lives in Charlottesville\, Va.\, with her partner Carolyn and their young daughter Penelope. \n 
URL:https://www.cfwesternva.org/npoconnectevent/npo-connect-marketing-strategies-to-stand-out-above-the-noise/
LOCATION:Roanoke Higher Education Center – Room TBD\, 108 N Jefferson Street\, Roanoke\, VA\, 24016\, United States
CATEGORIES:NPO CONNECT
ORGANIZER;CN="Community Foundation Serving Western Virginia":MAILTO:carly@cfwesternva.org
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DTSTART;TZID=America/New_York:20240312T090000
DTEND;TZID=America/New_York:20240312T150000
DTSTAMP:20260524T022219
CREATED:20230811T151520Z
LAST-MODIFIED:20240125T201357Z
UID:3497-1710234000-1710255600@www.cfwesternva.org
SUMMARY:NPO Connect: Intermediate/Advanced Grantsmanship Workshop
DESCRIPTION:REGISTER NOW \nLET’S TALK ABOUT: Intermediate/Advanced Grantsmanship Workshop \n This one-day workshop will delve into the deeper nuances of grant proposal writing and stewardship. For this workshop\, we assume that participants are already familiar with the basic components of a grant proposal and are now looking for tips and information on how to bring their grantsmanship to the next level. Topics covered will include: \n\nDelving deeper into grant proposal writing\nBuilding relationships with funders\, partners\, and the wider community\nMaking a strong case for need and your program’s relevance\nHandling feedback\nWhat to do when funded\nWhat to do when rejected\nGrant management\nRecord keeping\nReporting\nQ&A\n\nLOCATION: New College Institute\, Martinsville\, VA \n \nAlex Siple has worked in resource development in the Roanoke Valley and beyond for over a decade. Alex began her career at Total Action for Progress (TAP) as a grant writer in 2010 and later founded her own business\, Atlas Grant Solutions LLC\, in 2014. She has since worked as a consultant in resource development in the Roanoke Valley and across Virginia. She has raised $103 million in funding for local governments\, nonprofits\, schools\, and universities. She has helped design and fund programs in employment training\, youth education and college access\, early childhood education\, athletics\, juvenile justice and criminal justice\, arts and culture\, substance use treatment and prevention\, international development\, and much more. \nIn 2021\, she decided to make her passion for the outdoors her life’s purpose. Her dream is to help young women—specifically those who may not have access to the outdoors—opportunities to explore the natural world and learn new skills. She founded The Wild Way\, a nonprofit that increases girls’ access to outdoor experiences\, encourages them to push their boundaries\, and helps them build confidence as they grow from girls into young women. \nAlex holds an undergraduate degree from the College of William & Mary and a post-graduate degree in development from the University of Cape Town in South Africa. In her free time\, you’ll find her hiking\, riding her road bike\, paddling down a river\, and spending time with her two corgis\, Winston and Mosby.
URL:https://www.cfwesternva.org/npoconnectevent/npo-connect-intermediate-and-advance-grant-writing-workshop/
LOCATION:New College – Baldwin Building B-207\, 191 Fayetville St.\, Baldwin Building $B-207\, Martinsville\, VA\, 24112\, United States
CATEGORIES:NPO CONNECT
ORGANIZER;CN="Community Foundation Serving Western Virginia":MAILTO:carly@cfwesternva.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240314T090000
DTEND;TZID=America/New_York:20240314T150000
DTSTAMP:20260524T022219
CREATED:20230811T151631Z
LAST-MODIFIED:20240125T201202Z
UID:3505-1710406800-1710428400@www.cfwesternva.org
SUMMARY:NPO Connect: Intermediate/Advanced Grantsmanship Workshop
DESCRIPTION:REGISTER OPEN \nLET’S TALK ABOUT: Intermediate/Advanced Grantsmanship Workshop \n This one-day workshop will delve into the deeper nuances of grant proposal writing and stewardship. For this workshop\, we assume that participants are already familiar with the basic components of a grant proposal and are now looking for tips and information on how to bring their grantsmanship to the next level. Topics covered will include: \n\nDelving deeper into grant proposal writing\nBuilding relationships with funders\, partners\, and the wider community\nMaking a strong case for need and your program’s relevance\nHandling feedback\nWhat to do when funded\nWhat to do when rejected\nGrant management\nRecord keeping\nReporting\nQ&A\n\nLocation: Jefferson Center\, Fitzpatrick Hall\, Roanoke\, VA \n \nAlex Siple has worked in resource development in the Roanoke Valley and beyond for over a decade. Alex began her career at Total Action for Progress (TAP) as a grant writer in 2010 and later founded her own business\, Atlas Grant Solutions LLC\, in 2014. She has since worked as a consultant in resource development in the Roanoke Valley and across Virginia. She has raised $103 million in funding for local governments\, nonprofits\, schools\, and universities. She has helped design and fund programs in employment training\, youth education and college access\, early childhood education\, athletics\, juvenile justice and criminal justice\, arts and culture\, substance use treatment and prevention\, international development\, and much more. \nIn 2021\, she decided to make her passion for the outdoors her life’s purpose. Her dream is to help young women—specifically those who may not have access to the outdoors—opportunities to explore the natural world and learn new skills. She founded The Wild Way\, a nonprofit that increases girls’ access to outdoor experiences\, encourages them to push their boundaries\, and helps them build confidence as they grow from girls into young women. \nAlex holds an undergraduate degree from the College of William & Mary and a post-graduate degree in development from the University of Cape Town in South Africa. In her free time\, you’ll find her hiking\, riding her road bike\, paddling down a river\, and spending time with her two corgis\, Winston and Mosby.
URL:https://www.cfwesternva.org/npoconnectevent/npo-connect-intermediate-and-advance-grant-writing-workshop-2/
LOCATION:Fitzpatrick Hall\, Jefferson Center\, 541 Luck Ave.\, Roanoke\, VA\, 24016\, United States
CATEGORIES:NPO CONNECT
ORGANIZER;CN="Community Foundation Serving Western Virginia":MAILTO:carly@cfwesternva.org
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